Flashpoint Consulting

Branding & Identity, Logo Design, Print Design

Logo design for Hampshire based business consultancy Flashpoint

The final logotype design.

Emblem design for Hampshire business consultancy Flashpoint

Flame emblem design.

Business cards design for Hampshire business consultancy Flashpoint

Flashpoint business card design.

Letterhead, compliment slip and business card design for Hampshire business consultancy Flashpoint

The complete corporate stationary range.

Document cover design for Hampshire business consultancy Flashpoint

Document cover design.

Branding identity guidelines for Hampshire business consultancy Flashpoint

Branding guidelines spread #1.

Branding identity guidelines colour palette spread for Hampshire business consultancy Flashpoint

Branding guidelines spread #2.

Branding identity guidelines typefaces spread for Hampshire business consultancy Flashpoint

Branding guidelines spread #3.

Logo, Branding and Corporate Stationary Designs

Project Brief

After leaving her previous employer, Hampshire-based Tamsyn Howard commissioned Portsmouth’s Flint & Tinder with the task of creating a logo and brand identity for her new business Flashpoint Consultancy.

Tamsyn’s brief was that se wanted the identity to be bold, contemporary and not specifically feminine.

The Solution

The final approved brand identity was designed around both the connotations of the business name and the tagline ‘Ignite Your Potential’, devised and proposed by Flint & Tinder. This identity mainly uses a stylised flame emblem as the visual focal point. The flame theme was then further incorporated with the use of dark charcoal textures as backgrounds to the emblem.

The rest of the identity was created with the use of select modernist sans-serif typefaces and a colour palette devised from the colours used with the flame emblem.

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